The Business You Actually Want
The Business You Actually Want
📨 Newsletter: The Business You Actually Want
Is your business still serving you?
You didn’t leave corporate life to build a prison of your own making.
Many of the founders and business owners I work with are successful on paper.
They’ve built something real. Something profitable. Something respected.
But behind the scenes?
They feel trapped in the very thing they created.
It often happens slowly — by saying yes too often, following old rules, or losing touch with why they started in the first place.
Here’s the hard truth:
Just because your business is working doesn’t mean it’s working for you.
And if it’s draining your energy, your creativity, or your joy… it’s time to realign.
This doesn’t mean blowing it all up.
It means getting radically honest about who you are now — and designing your business to serve that person.
🧠When did you last redesign your business based on the life you want today?
I’ve had the privilege of helping founders do exactly that.
Take Richard — a brilliant creative running multiple businesses. We restructured how and where he spends his time, so he could focus on growth and get his weekends back.
Or Jutta — who realised her values had shifted completely. She’s transitioning out of corporate and into something that lights her up — with joy, spaciousness and purpose at the centre.
You don’t need to burn it all down.
You just need to ask better questions.
💬 Try this:
Block out 15 minutes this weekend. Journal on these 3 prompts:
What currently feels heavy or draining in your business?
What energises you most? (People, projects, places…)
If you had a clean slate, what would you build differently?
These aren’t theoretical.
They’re the starting point for real transformation.
If these questions bring something up — and you want to explore how to realign without starting from scratch — I’d love to hear from you.
Reply to this email or DM me on LinkedIn.
You’re not alone in this. And you don’t need to figure it out in isolation.
Because at the end of the day, you didn’t do all this work to feel stuck.
You built a business and career.
Now let’s make sure it builds you back.