When success still feels empty

When success still feels empty

I’ll never forget the night we opened the flagship store in Seoul.

The biggest and best design store in the world.
Winner of global awards.
Billionaires, ambassadors, and the great and the good of the design and fashion world — all there to celebrate.

From the outside, it looked like the pinnacle.
But on the inside?
It felt strangely flat.

I wasn’t ungrateful — far from it.
I was misaligned.

What used to light me up — what got me to the top — no longer did.
What I craved was something that reconnected me to Purpose, Balance, and Joy.

That moment crystallised something I’d been ignoring for years:
👉 External wins don’t fix internal misalignment.

And I see the same thing in my clients today.
Revenue in the millions. Teams of hundreds. Global reputations.

And yet many admit:

• The Sunday dread still creeps in.

• The wins don’t land the way they should.

• The busyness hasn’t bought them peace.

The truth is, scaling magnifies misalignment.
If you’re not clear on who you are and what really matters, every milestone just makes the gap wider.

So what can you do right now if success feels strangely empty?

Here are 3 simple shifts I give my clients:

1. Check your “why”
   Before saying yes to the next big thing, pause.
   Ask: Am I doing this from alignment — or from obligation?
   Or even: Is this journey still serving me?

2. Audit your energy
   At the end of the week, note down:

   • What gave me energy?

   • What drained it?
     Small tweaks here create huge long-term shifts.

3. Flip your measures of success
   Instead of only tracking revenue, deals, or KPIs…
   Ask: How present was I with the people I love? How much joy did I feel this week?

💡 Reflection for you this week:
Think back to one of your own “Seoul moments.”
A time you hit the milestone, got the promotion, or closed the deal… and still felt strangely empty.

👉 What was missing?
👉 What would make it feel different now?

This is the work I do with my clients — helping high achievers remove the shackles of success and create lives that feel as good as they look.

So much of what we believe is shaped by the width of our horizons. And over time, those horizons can narrow.
Sometimes we need a firebreak — and someone to help shine a light.

If that resonates, just hit reply and let’s start a conversation.

If there are topics you’d love me to cover, I’d love to hear from you.